Es la cerveza mexicana más vendida del mundo desde 1925. Comenzó a elaborarse en México y casi un siglo después sigue produciéndose allí, aunque se encuentra presente en más de 180 países y mundialmente conocida por su ritual de la lima, es la cerveza premium de importación número uno en más de 45 países.
Una marca que, además, ocupa el primer puesto del ranking de las 100 marcas más valiosas de América Latina publicado anualmente por la consultora internacional independiente Brand Finance, que también recoge que Corona es igualmente líder en el ranking sectorial de cervezas y el de México, su país de origen.
Según el ranking Brand Finance Latam 2021, Corona se mantiene como la marca más valiosa de Latinoamérica con un valor de US$5.882 millones, un 27,8 % menos que en 2020. La marca de cerveza mexicana ha más que duplicado su valor de marca desde 2017 pasando de los US$2.130 millones en 2017 a US$4.957 millones en 2021.
29 comentarios en “La cerveza mexicana Corona, la marca más valiosa de Latinoamérica”
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